Annual pricing ranges from $29.99/month to $99.95/month, with a free 1-month trial available for all LinkedIn members. He keynoted the 2013 MarketingProfs University, and won the Entrepreneur Blogger of the Year award in 2015 from the Oxford Center for Entrepreneurs. If youre a business professional looking to network, obtain leads and makes sales, LinkedIn is a must have item in your business toolkit. In this guide, Ill help you understand some of the benefits of Linkedin Premium for both job seekers and marketers/salespeopleand hopefully, make you feel more confident in whatever you ultimately decide. LinkedIn is a subscription-based service that offers various plans depending on your goals. Put down less than $800 now and youll have access to robust, virtually limitless lead data for the next year. RELATED: How to Stop LinkedIn's Annoying Emails for Good. At higher tiers of membership, you may also get access to search features for groups, years of experience in a certain job, and whether someone is new to Linkedin. LinkedIn Sales Navigator Overview If youre a recruiter, business owner, or a salesperson, LinkedIn may be an excellent way to connect with potential clients and candidates. This includes the ability to view the full profiles of all LinkedIn members, the ability to use the sites advanced search service, and the ability to see who has viewed your profile. With a free account, you can turn on a setting that allows other people to see when and if youve viewed their profile; if you do this, youll in turn be able to see the people who have viewed your profile within the past view days. Here is a proven (and repeatable) way to spark prospects curiosity in what youre selling AND get them asking for more details. Premium is primarily intended for current job-hunters, recruiters, and those looking to get new clients to their business. Lets quickly examine what I learned in my LinkedIn Sales Navigator review. But only if you have an effective, repeatable way to get buyers talking with you. The Bottom Line: Is Linkedin Premium Worth It? The short answer is YES. Joining LinkedIn Premium unlocks all sorts of features that could benefit current job-hunters, recruiters, and those looking to improve their business's sales. Its also super helpful for job seekers and recruiters. While LinkedIn Premium certainly has a few features that may be worth the asking price, seeing who viewed your profile is a relatively unimportant one. But the price point is a bit steep compared to other sales productivity tools, sales prospecting tools, and email outreach tools like the ones weve covered. LinkedIn Sales Navigator is a LinkedIn Premium account and is essentially a shortcut that buys you better access to the prospects youre trying to reach on LinkedIn. Well explore more of these differences in the next section, where we list the key features of Linkedin Premium. It has been my experience that it is less appropriate for small companies because a lesser percentage of prospects have completed profiles. You may also note that you can purchase individual InMail messages without a Premium account, at a cost of $10 per message. Required fields are marked *. But LinkedIn Premium pricing can be steep, between $29.99 and $99.99 per month, depending on which tier you choose. If youre a business professional looking to network, obtain leads and makes sales, LinkedIn is a must have item in your business toolkit. Additionally, youll be capped at a specific number of InMail messages per month, based on your subscription tier. If youre working in sales and you do a lot of prospecting, Sales Navigator will help you prospect faster and find more valuable information while you do it. Sales Navigator is the only LinkedIn subscription that This e-mail will direct you to a premium subscription page so you can find out who looked you up. It costs $64.99/month and lets you find leads much more efficiently. It is worth it. All Rights Reserved, Comparing your profile with other candidates applying for the same jobs, Resources for helping you with interviews and recruitment, Insights and information regarding company pages on LinkedIn, Viewing an unlimited number of people when browsing through the site, Insights on potential accounts and leads on LinkedIn, Creating lists of leads via an on-site lead builder and recommendations, Advanced unlimited search with filters specifically for recruiting, Integrated hiring functionality and candidate tracking, Dynamic candidate suggestions for each opening. Here is a proven way to spark prospects curiosity PLUS get them asking for more details. Navigator and Premium buy you access. As of 2020, a Premium Career membership starts at $29.99 per month, when billed annually. Here is a proven way to spark prospects curiosity PLUS get them asking for more details. There will be a learning curve, but we train on Sales Navigator and Recruiter Lite if you need it. LinkedIn Premium is a membership program for people looking for jobs, people looking for employees, and sales professionals as well. He also works as a digital marketer for a regional e-commerce website. But to know whether these features are worth it, we have to know the costs. LinkedIn is the golden beacon of professional social media. If you use LinkedIn for lead generation, Sales Navigator is a far wiser investment than LinkedIn Premium. While some features exist only under specific accounts, such as featured applicant status for Job Seekers, most features are similar to the general user premium package. These plans include a Lead Builder organizer, introductions to companies you are targeting, and more. LinkedIn Premium doesnt come cheap. InMail, a feature of Linkedin Premium, allows you to send a direct message to any members, even if youre not connected to them. If youre not sure whether Linkedin Premium is worth the cost, just go ahead sign up for a free trial. Leads vs Prospects vs Opportunities: What's the Difference? At the end of the day, theres a one-month no-commitment trial. Final Thoughts: Are LinkedIn Premium & LinkedIn Sales Navigator Worth It? Additional, more expensive tiers are available as well. Did you know theres a deep well of potentially great leads right under your (The article is worth a quick read if you still have that LinkedIn subscription). Its free to use, but it offers a few different tools and upgrades that allow you to access more information, more features, and more opportunities. Email Productivity Benchmark Report (February 2021), Email Tracking: The Ultimate Guide + 7 Best Tools, 7 Ways to Monitor Employees Working from Home, Email Response Time: How to Measure + Whats Normal, How to Monitor Employee Email in Gmail and Outlook, Linkedin Sales Navigator, which weve written about before, Linkedin connection request message templates, Linkedin Sales Navigator vs Linkedin Premium. Is LinkedIn Premium useful? You can apply tags to categorize individuals, save profiles to a Profile Organizer, and even create different folders for different types of prospects. LinkedIn Premium is the paid subscription tier of the most widely used professional networking site. 50 Sales Prospecting Tools and Techniques That Actually Work, 21 Sales Presentation Tips and Tricks That WORK, Linkedin Premium Career vs. Linkedin Premium Business, Benefits of Linkedin Premium for Job Seekers, Benefits of Linkedin Premium for Marketers/Salespeople. It depends entirely on what your goals are, and whether you think the features are worth paying 25-80 per month. LinkedIn Sales Navigator: How Far Youll Go Best for sales professionals looking to generate leads and build pipeline. Sales Navigator is the LinkedIn account type built for sales pros. If you use LinkedIn for lead generation, Sales Navigator is a far wiser investment than LinkedIn Premium. Many of the features included in these plans are the same, with slight differences. LinkedIn Sales Navigator is well suited for enterprise sales because a high percentage of prospects within the organizations have profiles on the platform. The former is geared toward job seekers, while the latter is made for networkers, marketers, and salespeople. LinkedIn Premium is geared toward individuals looking to start a job search, grow their network and manage their reputation, find leads effectively or find and hire talents faster. Find out here. Your email address will not be published. The basic membership starts at $30 a month and runs up to $120 a month. LinkedIn Premium Sales Navigator and Recruiter Lite These are the final two LinkedIn Premium offerings. But with a Premium account, youll have far more search filters to work with, allowing you to narrow down your demographics to exactly the right audience. LinkedIn Premium is worth the cost if you invest time to utilise it fully and get the most out of the platform. Navigator and Premium buy you access. How much does LinkedIn Premium cost? There are other ways to message and connect with people, on LinkedIn or other, for free or less money. Nothing more. LinkedIn Premium caters to everyones needs. What Is LinkedIn Premium, and Is it Worth It? Is LinkedIn Premium worth it? Vann Vicente has been a technology writer for four years, with a focus on explainers geared towards average consumers. LinkedIn Premium accounts work best for those who are looking for a new career or are looking to hire, or for those who are looking to find leads and drive sales. If youre involved in sales, this form of LinkedIn Premium will help to boost your sales; since top social selling professionals are 3X more likely to exceed their quota. For example, youll be able to search for people based on seniority, company size, interests, and whether they work for a Fortune 500 or Fortune 1,000 company. Its also super helpful for job seekers and recruiters. Sales Nav builds on top of LinkedIns premium, including: On-platform prospecting: Sales Nav gives you Which LinkedIn membership level are you at and where do you want to go? LinkedIn Sales Navigator is totally worth the cost. But is it worth upgrading to LinkedIn Premium? LinkedIn Premium Sales Navigator Professional. Over time, youll also receive recommendations for new courses that may interest you, based on your prior learning history. Well, it depends. With a Linkedin Premium account, youll be able to get much more detailed information on companies and individuals you encounter, again up to 3rd degree connections. While the site is free to use, there are a lot of features that are only available if you subscribe to LinkedIn Premium. No matter what, you can gain access to all these features, for free, for a full month, to see if theyre useful enough to warrant the price. Note that these advanced search parameters arent fully available in the Career plan. As we concluded in our guide comparing Linkedin Sales Navigator vs Linkedin Premium, Linkedin Sales Navigator seems to be a better bang for your buck; you get a lot more, for only $17/month more. Whether its via constant e-mails or the prompts to upgrade scattered across the site, they market the service very aggressively. Join 425,000 subscribers and get a daily digest of news, comics, trivia, reviews, and more. Heres a breakdown of each plans features, pricing, and who theyre meant for: If you currently have a LinkedIn account, theres a good chance youve been asked to subscribe to LinkedIn Premium recently. He's invested in internet culture, social media, and how people interact with the web. What is LinkedIn Sales Navigator REALLY? Jayson is a long-time columnist for Forbes, Entrepreneur, BusinessInsider, Inc.com, and various other major media publications, where he has authored over 1,000 articles since 2012, covering technology, marketing, and entrepreneurship. If you find yourself on Linkedin frequently, looking for new sales prospects or just trying to expand your network, youve likely thought about upgrading to Linkedin Premium. However, before you get a subscription, you should carefully consider if LinkedIn is the ideal way to build a network. Is LinkedIn Premium worth it? You can always give it a go and see whether the LinkedIn Sales Navigator is the premium version of LinkedIn. So what are you going to get for that cost? Whenever were discussing LinkedIn Sales Navigator though, theres usually only one question on everyones mind: Is it worth it? Is it worth the steep monthly fee, or are you better off using the free version? What is the single best thing I can do to be more successful on LinkedIn? Even so, of the 39% of LinkedIn users who are paying for LinkedIn Premium, according to Kinsta.com, its easy to assume LinkedIn Career is the most common service people will upgrade to, based on price and need. Ive paid for it when job-searching, and its given me some good insights on the competition and help me craft my profile. In this article, I will show you the features of both Linkedin Premium and Linkedin Sales Navigator and help you decide between the two. LinkedIn Premiums most touted feature is InMail but is it worth paying for given the alternatives? There are also options specifically for salespeople (Linkedin Sales Navigator, which weve written about before) and recruiters. However, LinkedIn Premium is a simpler, more streamlined option that might be preferable to some people, because it simply unlocks more features or restrictions from your existing Linkedin account, whereas Linkedin Sales Navigator gives you a new module and interface to work within. What does LinkedIn Premium Have to Offer? You can search in categories like Business, Creative, and Technology, or conduct your own search to find courses teaching skills you need to land the job of your dreamsor just make yourself more valuable. LinkedIn Sales Navigator helps companies grow exponentially through lead generation but it comes at a cost. Or is LinkedIns basic offering just as effective? Whos Viewed My Profile. Id love to give you a yes or no answer. LinkedIn is not only a social professional social media network, but also a tool thats often leveraged by salespeople, marketers, and recruiters. Additionally, at the Business tier and higher, youll be able to save your searches and set alerts for those searches. Ill provide an email / InMail template to make it easy. But is LinkedIn Premium worth it? Yes, we will go through each of these later down in this article so hold your horses. Nothing more. So lets recap some of the best benefits of Linkedin Premium for job seekers: And here are the best benefits of Linkedin Premium for marketers and salespeople: Its worth pointing out that Linkedin Sales Navigator is an even more robust tool for marketers and salespeople looking to learn more and do more with the Linkedin platform. More expensive than LinkedIn Premium, but well worth it in terms of finding actual prospects. If your answer is a clear YES for all those questions, then pay for LinkedIn Sales Navigator. With the Business tier, youll also be able to see profiles up to a 3rd degree connection. Since we launched in 2006, our articles have been read more than 1 billion times. There are four different tiers of LinkedIn Premium, each intended for a different kind of user. The majority of the people who viewed you are likely first or second-degree connections, and may not be worth the steep initial asking price of $29.99 a month for an entire year. February 8, 2021. You will also frequently receive e-mails telling you about whos recently viewed your profile, while not providing you with any names. The Ultimate LinkedIn Premium Comparison Sheet Many people are prepared to pay for LinkedIn but they have a bit of work trying to understand what the different premium LinkedIn Premium enables users to take more control of their networking and achieve better results. So is it worthwhile to upgrade to Linkedin Premium? We have used Linkedin normal, Linkedin Premium & Linkedin Sales Navigator up until now and feel that Sales Navigator is the best to date. Before this, we were using Linkedin Premium. However, if youre currently employed or are not actively seeking new work, the mail credits and seeing who viewed your profile may not be worth the price of admission. But only if you have an effective way to get buyers talking with you. Joining LinkedIn Premium unlocks all sorts of features that could benefit current job-hunters, recruiters, and those looking to improve their business's sales. These plans include the ability to zero in on $100K plus jobs with detailed salary information, ability to move up to the top of the list as a featured applicant, access to the job seeker community, and more. Sales Navigator is mainly used by the sales team as of now. How-To Geek is where you turn when you want experts to explain technology. But with Linkedin Premium, youll get an even better featureyoull get to see everyone who has viewed your profile in the last 90 days, regardless of your own privacy settings. When it comes to the LinkedIn premium (paid) offerings, I think that the Recruiter Tool, Candidate Tool, and Sales Navigator can easily be worth the investment, if used for good, not evil. Youll get a lot of business from it. If a business has business developers or salespeople who are looking for the right people, in the right industries, in the right companies, then yes, LinkedIn Premium can be of great value. But LinkedIn Premium pricing can be steep, between $29.99 and $99.99 per month, depending on which tier you choose. Approach users to initiate discussions with